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		<title><![CDATA[ESS Tuning: New Products - 540i 1999+]]></title>
		<link>http://www.esstuning.com</link>
		<description><![CDATA[A list of the new products at ESS Tuning.]]></description>
		<pubDate>Tue, 07 Sep 2010 14:59:45 +0000</pubDate>
		<item>
			<title><![CDATA[E39 540i ME7 Steptronic Transmission Software]]></title>
			<link>http://www.esstuning.com/products/E39-540i-ME7-Steptronic-Transmission-Software.html</link>
			<pubDate>Mon, 07 Sep 2009 19:13:26 +0000</pubDate>
			<guid isPermaLink="false">http://www.esstuning.com/products/E39-540i-ME7-Steptronic-Transmission-Software.html</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="http://www.esstuning.com/products/E39-540i-ME7-Steptronic-Transmission-Software.html"  ><img src="http://www.esstuning.com/product_images/u/669/smg_21704__78024_thumb.jpg" alt="" /></a></div><p>Optimized steptronic transmission software, recommended for both for NA and Supercharged applications. Increases shift firmness under heavy acceleration and increases the transmissions capability to hold power during shifts. The software incorporates a higher 6300RPM shiftpoint, and must be use..<p><strong>Price: 413.92EUR</strong> </p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="http://www.esstuning.com/products/E39-540i-ME7-Steptronic-Transmission-Software.html"  ><img src="http://www.esstuning.com/product_images/u/669/smg_21704__78024_thumb.jpg" alt="" /></a></div><p>Optimized steptronic transmission software, recommended for both for NA and Supercharged applications. Increases shift firmness under heavy acceleration and increases the transmissions capability to hold power during shifts. The software incorporates a higher 6300RPM shiftpoint, and must be use..<p><strong>Price: 413.92EUR</strong> </p>]]></content:encoded>
		</item>
		<item>
			<title><![CDATA[E39 540i ME7 ECU Tuning Software]]></title>
			<link>http://www.esstuning.com/products/E39-540i-ME7-ECU-Tuning-Software.html</link>
			<pubDate>Mon, 07 Sep 2009 19:12:55 +0000</pubDate>
			<guid isPermaLink="false">http://www.esstuning.com/products/E39-540i-ME7-ECU-Tuning-Software.html</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="http://www.esstuning.com/products/E39-540i-ME7-ECU-Tuning-Software.html"  ><img src="http://www.esstuning.com/product_images/a/926/mss54_17482__68985_thumb.jpg" alt="" /></a></div><p>ESS Normal Aspiration optimized ECU software is a result of 100's of dyno runs and exact calibration of all parameters to allow maximum performance gains with improved driveability/fuel consumption and stock engine longevity. Removed top speed governor is included, and you have the option of st..<p><strong>Price: 413.92EUR</strong> </p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="http://www.esstuning.com/products/E39-540i-ME7-ECU-Tuning-Software.html"  ><img src="http://www.esstuning.com/product_images/a/926/mss54_17482__68985_thumb.jpg" alt="" /></a></div><p>ESS Normal Aspiration optimized ECU software is a result of 100's of dyno runs and exact calibration of all parameters to allow maximum performance gains with improved driveability/fuel consumption and stock engine longevity. Removed top speed governor is included, and you have the option of st..<p><strong>Price: 413.92EUR</strong> </p>]]></content:encoded>
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